Wooing is the art of attraction. In the hyper-mediated and turbocharged shit show that is the modern social scene it’s more important than ever! This is the most exciting time of your life. New horizons will open up to you… if only you have that special someone to share it with.

This is a time of great exuberance, splendor and titillatingly thrilling discovery. Friendships bloom, your personality explodes onto the world as a whole… to live life as the real ‘you’ is to fully enjoy sharing it with someone special (perhaps many of them).

So why woo?

Let’s face it, dating died in the ’90’s. Even before Covid 19, bars and clubs were filled with misanthropes and creepers. Online dating sites, while potentially quite useful — are difficult to navigate (more on that later). Flirting has become a foreign language, affection an embarrassing weakness. Manners are MIA, romance is DOA, and as a result your libido and ego are SOL!

Oh, you probably have your eye on someone that fits the bill, but how do you go about getting them interested in you with so much signal noise out there? The answer: Woo! (Wowie)